Why should you order researches in GBS Brand Solutions Company
Researches conducted by our company have a number of important advantages.
Client-centered approach
In practice we realize our striving to not only better understanding of our clients’ needs, but also to implementation of the researches at the highest level of professionalism, accuracy and depth. We do our best in order to make the success of our project the basis for repeated orders and establishment of long-term business relationships with our clients.
We provide transparency at all research stages including rescreening, focus groups or in-depth interview conduction as well as video and audio reports in the research. We also practice the support of research results. It means that you can obtain a detailed consulting on any issue concerning the conducted research, additional analysis and data interpretation.
Professional team
GBS Research Center personnel have 3-year to 5-year experience at conducting and analyzing researches. They have worked in complicated research programs of various directions. In addition to staff members, GBS Research Center hires over 30 freelancers (interviewers, recruiters, transcription specialist). We are proud of hiring experienced interviewers and recruiters, because the final result of a research depends mainly on the technique of conduction of all the research stages.
Moderator is the key person while conducting a focus group. GBS moderator is a professional psychologist who has wide experience in both psychology and marketing, conduction and analysis of focus groups and in-depth interviews.
Advantages of systematic approach
Researches do not end in themselves. They are one of the stages of work over a trademark. While conducting a research project, we think over the further actions, intended to strengthen brand’s positions. That is why each research results in a report, which provides not only a deep analysis but also recommendations on promotion of product or service.
The important advantage is the synergy effect, which occurs if a single company works over brand development or rebranding complex project. Effectiveness of a project is raised by professional contacts of brand developers and designers team with research staff and analysts of GBS. Complex and integrated approach to a brand development project in general and research project particularly is possible due to interaction of research center and creative branding department, co-operative analysis of situation and intercommunication of professionals in different fields. Such an interaction enables achieving the most effective brand solutions.
Besides, you save the time needed for the project. You do not need to spend your time on negotiations with third-party researching company and additional analysis which is always provided by our personnel.
In order to order a marketing research, please, fill our application form and send it to info@gbs.com.ua. To view our works, please, visit the section "Projects".
